“Belle De Nuit” Boxed Wine
Through my creation of the biodynamic wine brand “Belle De Nuit,” I was able to research sustainable packaging, design brand guidelines, and create collateral work embodying my concept. I learned about the sourcing of natural wines while improving my typographic and packaging design skills. “Belle De Nuit,” which means “Beauty of the Night” in French, is coined from the Mirabilis Jalapa flower that only blooms during the night. Inspired by my favorite perfume I bought in Paris with the same name, I knew I wanted to incorporate the special floral concept, as well as a French influence into the brand.